Last Updated: June 26, 2023
We collect Contact Information. For instance, we may collect your name, street address, telephone number, e-mail address and other contact information.
We collect Commercial, Financial and Preference Information. For example, we may collect information about which types of products or services you’re interested in, your participation in promotional events or other programs, or your preferences. We may also collect your comments, reviews, questions, suggestions and responses that you submit to us.
We collect Device, Internet and Network Activity Information. When you use or access the Sites, we may collect information about the browser, device and operating system you are using, device identifiers, MAC address, and your IP address. We might collect information about the site you came from, or the site you visit when you leave us. We may also embed technologies (which may include, for example, tags, and pixels) in the emails and other communications we or our vendors send to you to help us understand how you interact with those messages, such as whether and when you opened a message or clicked on any content within the message.
We collect Location Information. We collect information about your location when you visit the Site, such as your IP address. We may also collect your zip code, such as when you submit it to search for products or services near you.
We collect Audio/Visual Information. For example, we may record audio during customer services calls, as well as video during sales calls and informational presentations.
We collect and develop Inferences. Using the other pieces of personal information collected about you, we may draw inferences about you, reflecting what we believe to be your preferences, characteristics, predispositions, and attitudes.
We collect Information You Submit, or Provide. For example, we collect feedback, surveys, messages and any other information you provide when you contact us.
We use information to provide you with services and fulfill and process transactions.
We use information to communicate with you about our relationship. For example, you may contact us with a question or for more information and we will use your contact information (which includes personal information such as an email address) to respond to your question or request.
We use information for marketing purposes. For example, we may use your information to notify you of updates, promotional offers, or other information about our Sites, products and services.
We use information to test, analyze, develop, improve, and provide our Site, products and services. For example, we may use your information to make improvements to the functionality or operation of our Site, products or services. We might use your information to customize your experience with us and to conduct research and analysis. We might use your information and feedback to change or improve the products or services we offer. We might conduct research with your information to assist with our overall business planning and operations.
We use information to comply with our obligations, administer our Sites, products and services, and for internal operations. For example, we use information to administer the Site, such as troubleshooting, data analysis, and testing.
We use information for security, safety, and due diligence purposes. For example, we may use information to protect our company, customers, business partners and their respective personnel. We may also use personal information to protect our Sites, products and services, as well as to detect and investigate unlawful, prohibited or harmful activities.
We use information as otherwise required or permitted by law, or as we may notify you. For instance, we use your information for general compliance purposes and to operate our business on a day-to-day basis.
We may use personal information to create deidentified or aggregated data which does not identify you or any other individual, or from which your identity cannot reasonably be ascertained. We may use and disclose this anonymous or aggregated data as we choose.
We collect personal information directly from you or your friends. For example, we collect information from you at trade shows, or through online forms, and customer service calls. We also collect data through referrals from business partners/friends. If you participate in a promotion or other program, contact us, sign up for our communications, or complete a survey or test, we will collect that information as well.
We receive personal information from vendors we hire to work on our behalf. For example, vendors that host or maintain our Sites, or send promotional emails for us may give us information. Our advertising technology vendors and analytics providers may also provide us with information.
We receive information about you from other sources. Other parties may give us personal information about you. These other parties might also include trade show vendors, training vendors, business and marketing partners and social media platforms that give us information they have collected either directly or indirectly from you.
We combine information. We may combine information that we have collected offline with information we collect online. Or we may combine information we get from another party with information we already have. We may also aggregate your information with other consumers’ information to understand preferences and trends over time.
We share your personal information with vendors and service providers who perform services on our behalf. We may disclose your information to our vendors we engage for the purpose of administering, operating, hosting, developing, configuring, maintaining and providing internal support for our products, services, and Sites. We may also share information with vendors who facilitate orders or send emails for us, provide advertising or marketing services, provide analytics, investigate unlawful or harmful activity or provide digital security services.
We share your personal information with our business partners and for marketing purposes. For example, we might share information with our co-sponsors or others that promote our services. We may also share information with companies that help us with our marketing efforts, including social media platforms, advertising networks, and ad tech companies. For example, we may share email addresses or other contact information with social media platforms so they can serve our advertising to you on their platform.
We may share your personal information with a successor to all or part of our business. If there is a change in our structure, or if any part of our business may be acquired by another party (e.g., in a merger, acquisition, change of control, joint venture or other business combination), we may include personal information as part of that transaction and/or the negotiation and diligence related to that transaction.
We may share personal information for other reasons we may describe to you from time to time or as permitted or required by law.
You can disable or turn off certain cookies by changing the settings on certain Internet browsers or devices. If you block cookies, certain functionality of the Sites may become impaired or disabled. For instance, by changing these settings you may later be required to re-enter certain information each time you visit or attempt to use our Sites. The way to control your cookies settings depends on the tool. Certain browsers can be set to reject browser cookies. See the “help” section of your particular web browser for more details on rejecting, blocking, and deleting cookies.
Please keep in mind that if you choose to delete cookies from that browser or if you clear your cache, you will delete settings associated with that browser and will need to opt-out again. Opting out does not mean you will no longer receive online advertising. It means that the companies from which you opted out may no longer customize ads that are relevant to you based on data on your interests and web usage patterns.
Our “Do Not Track” Policy. Some browsers have “do not track” features that allow you to tell a website not to track you. These features are not all uniform. We do not currently respond to those signals. If you block cookies, certain features on our Site may not work. If you block or reject cookies, not all of the tracking described here will stop.
Our Sites may contain or display information from third parties. These parties may make information, goods or services available on our Site, provide opportunities to participate in promotions on our Sites, or engage in activities that link or redirect your browser to their websites or platforms. You should be aware that even if you encounter an advertisement or content of, or a link or reference to a third party website on one of our Site, and even if we have a relationship with them, we are not responsible for the practices or policies of their websites or any rules they have regarding the collection, disclosure or use of information (including personal information), and their privacy policies will govern and apply.
While we strive to protect your information, we cannot guarantee the security of your information and your communications when using our Sites.
In general, we offer you the ability to opt out of receiving promotional emails and other commercial communications from us in the future. Our email communications will provide you with instructions and the procedures you can use to opt out when applicable. Even if you opt out of getting marketing messages, we will still send you transactional messages. These include responses to your questions.
Our Sites are not intended for children under 13 years of age. You may not submit your personal information unless you are at least 13 years old. If you are a parent or legal guardian and believe your child under the age of 13 has provided their personal information to us, please notify us at email@example.com. You may be required to provide verifiable identification that you are the child’s parent or legal guardian.
Information we collect may be transferred to, processed in, or stored in the United States. Our Sites are subject to U.S. laws, which may not afford the same level protection as those in your country.
Lawful basis for processing your personal data.
We process on the following legal bases:
Contract: It is necessary for our performance of the contract you have agreed to enter with us. If you do not provide your personal data to us, we will not be able to carry out our obligations under the terms of the contract.
Legitimate Interests: We process your personal data if it is based on our legitimate interests. For example, we may process personal data in reliance on a legitimate interest in the effective and lawful operation of our business, the effective delivery and improvement of our products, services, and platforms, information security operations, compliance with laws and regulations, compliance with requests for disclosure to law enforcement, courts, and regulatory bodies, and to prevent and detect fraud or suspected fraud. In relation to general inquiry and complaints you send us, our legitimate interest is to provide you with information you have requested and to provide customer support. You can object to the processing that we carry out on the grounds of legitimate interests. See the section “Rights of data subjects” below to find out how.
Consent: Where you have given us consent to do so, we provide you, or permit third parties to provide you, with information about goods or services which we feel may interest you. You have the right to withdraw your consent. Please see the section “Rights of data subjects” below to find out how.
Legal Claims: We need to process your personal data to defend or establish a legal claim (for example, claims relating to the sale of our goods and services under contract law).
Rights of data subjects
You have the following rights, where provided under applicable law, regarding your information (each of which are subject to various exceptions and limitations):
The right to rectification: You are entitled to have your information corrected if it is inaccurate or incomplete.
The right to erasure: This is also known as ‘the right to be forgotten’ and, in simple terms, enables you to request the deletion or removal of your information where there’s no compelling reason for us to keep using it. This is not a general right to erasure; there are exceptions.
The right to restrict processing: You have rights to ‘block’ or suppress further use of your information. When processing is restricted, we can still store your information. We keep lists of people who have asked for further use of their information to be ‘blocked’ to make sure the restriction is respected in future.
The right to data portability: You have rights to obtain and reuse your personal data for your own purposes across different services and platforms.
The right to object: You have the right to object to certain types of processing, in particular processing based on our legitimate interests. You also can object at any time to your information being used for direct marketing purposes (including profiling related to such direct marketing). Where you object to processing for direct marketing purposes, the personal data shall no longer be processed for such purposes.
The right to refuse or withdraw consent: You have the right to refuse to provide and withdraw your consent to processing of your personal information at any time with effect for future processing.
If you are not satisfied with our response to your complaint or believe our processing of your information does not comply with data protection law, you can make a complaint to a supervisory data protection authority. If you are a UK resident, you can make a complaint to the UK Information Commissioner’s Office (ICO): https://ico.org.uk/concerns/.
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